PFISTERER SE sets the course
for further future growth with ‘Strategy 2030’
PFISTERER Holding SE, the international quality leader in electrical connection technology for energy infrastructure, is continuing to drive its growth and has now established the foundation of its Strategy 2030. The growth drivers and focus of the company's development have been defined as the ongoing internationalisation of the company, an innovative product portfolio and thus, among other things, entry into the newly emerging large direct current (DC) market as well as participation in the very dynamic global market development in the coming years.
The global market for energy infrastructure and high-performance interface solutions is being driven by a significant increase in global demand for electricity and the associated expansion plans of grid operators. The steadily increasing global demand for energy is offset by an infrastructure that is often outdated or completely lacking due to a backlog of investment. Accordingly, grid operators around the world are planning significant investments in this area. Long-term growth trends such as smart cities, artificial intelligence and renewable energies are also driving demand for intelligent energy infrastructure solutions worldwide. Market studies (Roland Berger) accordingly forecast average annual growth of 11.6% until 2030 in PFISTERER’s relevant market.
In order to fully utilise the opportunities offered by global market growth, PFISTERER will continue to strengthen its international positioning in the coming years. Central Europe remains an important core region with a traditionally very strong market position. In the coming years, the USA, Saudi Arabia and India, among others, will form an increased focus for further internationalisation. PFISTERER already generates approximately 40% of its sales outside Europe. In the coming years, PFISTERER expects double-digit growth rates in all core regions worldwide.
Based on a strong market position, a long-standing, successful track record and more than 100 years of expertise in the field of energy infrastructure and interfaces, PFISTERER is actively shaping the development of new market segments with innovative products. The company is currently preparing to enter the emerging high voltage direct current (HV/DC) market. This high-potential market segment has not yet been tapped. At present, several PFISTERER solutions for HV/DC technology are on the verge of series production.
#Direct current (DC) is being used in more and more industrial applications instead of alternating current (AC), as was previously the case. Direct current applications can reduce transport losses in the grid and improve grid efficiency. Direct current will play a key role in the global energy transition. It can be used to transmit electricity over long distances with fewer losses. This opens up new opportunities for the efficient grid integration of wind and solar power from remote regions and for the realisation of transnational electricity grids, so-called supergrids. Another growth area is the expansion of offshore wind energy as part of the global energy transition, for which high growth rates are also forecast up to 2030. PFISTERER is also focussing on the development of technologies relating to offshore submarine cables and offshore wind farm systems.
As a globally recognised brand with high reliability and more than 100 years of experience in the critical infrastructure sector with a risk-averse customer market, PFISTERER is benefiting in particular from the energy transition and the sharp increase in electrification. As a global supplier of components that are important for security of supply, PFISTERER's products cover the entire spectrum of interfaces for power generation, transmission and distribution. PFISTERER is independent of cable manufacturers and can serve all energy infrastructure interfaces with its products. Its core products are state-of-the-art composite insulators, cable accessories and connection components and systems. PFISTERER also holds a leading global position as an independent manufacturer of high-voltage cable accessories and insulators.
Against the backdrop of dynamic growth in the coming years, PFISTERER is continuously examining various financing options from debt and equity financing. The capital market may also represent an attractive option for PFISTERER in the financing mix.
By converting to a European Company (SE) in the summer of 2023, PFISTERER has already taken an important first step towards the company's continued successful development independently of the founding family.
Johannes Linden, Member and Speaker of the Executive Board of PFISTERER Holding SE: ‘Driven by the global transition to renewable energies, the massive expansion of the grid infrastructure and the increasing demand for energy, demand for our products has risen sharply in the last two years. With our Strategy 2030, we will take advantage of this momentum and actively shape decarbonisation.’
Dr Konstantin Kurfiss, member of the PFISTERER Executive Board: ‘PFISTERER is strongly positioned in a long-term dynamic market and will therefore benefit extensively from the positive development. The expansion of our international activities underpins our global claim. With innovation, many years of expertise and an excellent reputation, we will also be successful in the DC market.’
About PFISTERER
PFISTERER is a globally leading and independent technology company with head offices in Winterbach near Stuttgart, Germany. The company develops, produces, and sells solutions for the insulation and connection of electrical conductors for interfaces in power networks – from the generation to the transmission to the distribution of electrical energy – on land, at sea, and in the air. With its powerful innovation, state-of-the-art production capabilities, and global sales network, PFISTERER offers advanced solutions for the challenges of electrification. Since its founding in 1921, PFISTERER has established itself internationally as a pioneer in modern energy infrastructure and is an attractive employer in a future-oriented industry with exciting development opportunities for more than 1200 employees at 17 sites and five production facilities around the world. Karl-Heinz Pfisterer, grandson of the company’s founder, has made decisive contributions to this development since the 1970’s and today is the Chair of the Supervisory Board.
Press contact
Gregor Vollbach
Head of Marketing & Communications
PFISTERER Holding SE
Rosenstr. 44
73650 Winterbach
Germany
Phone: +49 7181 7005 487
E-Mail: gregor.vollbach@pfisterer.com
Web: www.pfisterer.com